Copywriting for ELT & Education

Jennifer from Best Words Copywriting in local park. Sitting on Benach and reading about website copywriting.

Words and stories that speak to your clients

Spend more time with your learners

And less time staring at a blank screen

You’re hard at work transforming lives through language learning. Training the next generation of ELT educators. It’s much more rewarding than writing your website copy or editing your marketing content.

But you know that to attract clients, your messaging has to hit the spot. So, you take time away from your students - and the work you really love - to create copy and content for your business. 

What if there was another option? One that freed up some of your time. Allowing you to focus on teaching and training.

The good news. There is!

Let me help you reach your clients with compelling words and stories.

Hi, I’m Jennifer

I’ve been on a journey from full-time employee to business owner. Maybe a little like yours? Along the way, I’ve taught English and learnt a second language – Spanish. ¡Qué bien! (OK, I’ve been in Spain since 1990, so no excuses.)

I never thought I’d go to the cinema and actually understand a film – without subtitles! Or be interviewed for a lifestyle magazine (about learning to swim in my 50s). Live and work in another country? Learn about a new culture? Well, I never imagined I could do that either.

So I know something about the benefits of language learning, and how this can change the world. How you transform your clients’ lives with English.

My mission is to help you reach the clients you deserve.

Jennifer from Best Words Copywriting in lo0cal park sitting near fountain and smiling at the camera.

Why choose Best Words Copywriting?

  • Your words

    Working for you

    Clear messaging written in your voice. Your clients get to know, like AND trust you.

  • Your clients

    Loving your copy

    No teacher talk, buzzwords or jargon. Precise language your readers understand.

  • Your business

    My industry expertise

    Take 30 years in ELT. Add my copywriting skills. Together we’ll amplify your brand.

How to work with me

Copywriting and Editorial Packages

Ready to start creating copy and content?

Let’s talk about working together on your words

Make it a date in my calendar.

I’d never worked with a copywriter before, so was unsure how it would work. But I needn’t have worried - it was very easy to work with Jennifer!

She was encouraging and supportive, easy to communicate with and I felt involved in the whole process. I’d highly recommend working with Jennifer. She really does put ‘your best words in the right places’!
— Helen Louise | Link ELT

Why you really need a copywriter

Show off your ELT superpowers to stand out from the crowd

You know you can write. You can tell your adjectives from your adverbials. You teach essay skills and academic writing. Of course you can write your own copy. But should you?

ELT is a busy marketplace (over two billion English language learners and counting!). A copywriter is key to connecting with your best-fit clients. The ones who really want to learn (and are happy to pay top rate).

A copywriter tells your story, describes your offer and shows the benefits of working with you. Highlights what makes you unique and positions your brand. 

How can a copywriter for ELT and Education help you?

Let’s chat through the options.

Choose the time that suits you in my calendar.

More questions? Drop me a line and I’ll be right back to your inbox.

I enjoyed reading this from beginning to end. Thank you for the tip for transcribing audio in MS Word. I shall try it this week.
— MH | English Coach