The Copy Clinic

A power hour of TLC for your marketing copy

More effective copy in sixty minutes

Writing your marketing copy alone can be frustrating. It’s you and your business on the screen. And it’s almost impossible to be objective about it.

You’d love to have a second pair of eyes on your writing. But asking a friend or your partner (!) to read it just doesn’t cut the mustard. What you need is expert advice. From somebody who really knows what makes copy compelling.

That’s me.

 
 

Introducing…

The Copy Clinic

A power hour of analysis and co-writing for your copy and content

Dismiss your copy doubts

Improve your copy skills

Get your readers to act

We’ll put our heads together and put your copy under the microscope. Look at it with four eyes, see what’s great and what needs work.

Sixty minutes of co-writing later, hey presto! Revitalised copy that speaks to exactly the right audience, connecting with them and compelling them to action.

From blog posts to emails and more.

Your suggestions for changes to the copy are excellent – much briefer, simpler and effective. Thank you! You really are a wizard at simplifying while retaining the point and making it stand out more.
— Fiona Hunter | Kids Club English
 

A Copy Clinic booking includes:

  • A Pre-session Questionnaire to share your copy goals

  • An agenda for our session to maximise our time together

  • A 60-minute Zoom call - cameras on!

  • A Video replay & Transcript - of all our comments

  • Notes & Action points for you to implement

  • Accountability Emails to check your progress

The result?

You post, publish and share your copy with confidence.


Here’s how it works

Three steps to more effective copy

  1. The copy

    Book your Copy Clinic session and make payment online.

    Complete the Pre-session Questionnaire to share your copywriting challenges and goals.

  2. The call

    Come to our 60-minute call with questions.

    Leave with clarity, action points and – if we write like the clappers – brand-new copy.

  3. The accountability

    Receive the Video replay, Transcript, Notes and Action Points.

    I’ll pop up in your inbox with Accountability Emails so that the job gets done.

 

The Copy Clinic | Essentials

Timeline | Bookings to suit your schedule

Investment | 225€ (+ VAT@21%)

Your words, refreshed & ready to go

 

Hi, I’m Jennifer

A copywriter for ELT and a highly skilled editor. I’ve coached over 50 authors through the (sometimes) painful process of writing for the classroom. Now I help ELT business owners get their words out into the world. Whether you're building your online presence, blogging to attract website visitors or planning a launch, together we can cure your copy ailments.


Friendly and sincere! I thought I could review my LinkedIn profile myself, but it was (really) worth getting help from Jennifer because then I knew I was doing things correctly and I also got several useful tips. It gave me a confidence boost with regard to how I was using LinkedIn.
— Shona Bannatyne | English with Shona

The Copy Clinic | FAQ

  • Here’s a selection: a website page, a sales page, 1–4 product descriptions, a lead magnet, an email sequence, your LinkedIn Profile and About section, a selection of social media posts or a blog post.

  • Our Zoom call is sixty minutes long, but you’ll complete a Pre-session Questionnaire and I’ll create an agenda before then. So we’ll be ready to roll from the off.

  • I’ll give you access to the video replay and transcript, send you notes and action points. And I’ll follow-up with 2–3 emails to provide some accountability.

  • If you enjoy the Copy Clinic and would like to repeat, you can purchase a pack of sessions at a discounted price. I’ll discount the difference for the first session too.

  • Why not consider a Website Copy Check? I’ll review three pages on your website, and send you a written report with clear actionable steps and a video walk-through of my visit.

  • I could, but it’s not a service I currently offer. Let’s look at your social media posts in the Copy Clinic and discuss how you can make them even better.

 

Cast aside your doubts and get a second opinion

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